Showing posts with label raybans. Show all posts
Showing posts with label raybans. Show all posts
Ray Ban's Magic Glasses
Ray Ban's have been coming out with some great digital campaigns, but after seeing this about a year ago it's probably my favourite. Basically using your webcam you can try on different styles of Ray-Ban sunglasses to see what they look like. Yes I did go for the largest pair I could find for the photo.
This is updated with new styles as they come in meaning that what could have been a campaign for a seasonal range has a much longer life span.
However there are two problems with the app:
1) Ray Ban's are a cool brand (not trying to be controversial here) but it doesn't work on a MAC so already most cool people won't be able to use it.
2) Once you've chosen what you like, you can only buy from the USA... Doh!
http://www.ray-ban.com/usa/science/virtual-mirror
Subscribe to:
Posts (Atom)
About Me
- Gareth Dix
- "First say to yourself what you would be; and then do what you have to do"